Definify.com

Webster 1913 Edition

Noun.

The power of bewitching or fascinating; bewitchment; charm; fascination.

There is a certain

bewitchery

or fascination in words.

South.

Noun.

Fascination; charm;; resistless power of anything that pleases.

bewitchery ‎(plural bewitcheries)

The power of bewitching or fascinating; charm.
There is a certain bewitchery or fascination in words. — South.