English

Noun

MTV generation ‎(uncountable)

1. The generation that came of age watching MTV in the late 20th century.
   • 1996, James Robert Walker & Robert V. Bellamy, Jr., Television and the Remote Control, Guilford Press, page 96:

     "Younger viewers are seen as part of the MTV generation: raised on a collage of rapidly shifting images..."

   • 1998, Garry Mitchell, The Trainer's Handbook, AMACOM, page 311:

     "The problem was that this young man, like many young people who grew up in the MTV generation, had developed only a very short attention span. "

   • 2003, Patricia B. Seybold & Martin Lindstrom, Brandchild, Kogan Page, page 8:

     "Then the MTV generation took over. Writing became unfashionable."

Related terms

• Generation X
• Generation Y
• Nintendo generation

See also

• millennial